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Essential Elements for Your Company Website Print E-mail
Thursday, 09 June 2016 16:24


Essential Elements_for_Your_Company_Website

Why do you have a website for business? The answer is simple. You don’t have any choice in this matter. In order to have strong recognition and a stable position it is necessary to compete with others by using modern means. Websites are among the most frequently used tools to compete in online world. Size, volume, industry or scope has no role because all you need is web presence. This is why most of the businessmen and companies decide to develop websites but they also miss some important elements when developing an ecommerce site.


A convincing “About Us” page:
There is no need to explain the importance of “About us” page on a website. It is well understood. Remember, “About Us” page is the main profile of your business or website. It provides detail introduction about the aims, scopes and services. On the other hand, this page is frequently visited by the online users. This is why “About Us” page should strong enough to convince the visitors. Include the services, products and protocols in this page you provide to customers. You have to describe your company and its services and it is all about this page.



A blog for contents:
Check the leading and successful websites. They will be updating the contents frequently. Providing fresh and relevant contents to visitors is very important. Google supports the website managers or owners to evaluate the ranking and web traffic in the search listing. In some cases, it also helps to evaluate the chances customers will get back to your website. Therefore, it is necessary to update the contents on your website regularly in order to provide fresh contents to readers.



Logical navigations:
Navigation is a common technique being used by the online users. Each page of your website must have a clear link. The visitors, customers or users will not come to your site if it is difficult to navigate. Keep the logical navigation with simple terms. If you don’t have a web navigation scenario then contact with your web designer to make a smoother layout.



Use social media buttons:
Social media networks are important to bring customers. These sources are helping the online users to get engaged with the customers in an easy way. Social media sites also help the small businesses and companies to organize a better profile online. In this way, the online website will become more attractive for the targeted audiences.



Contact information and support:
Well, you can’t miss a page for contact information. All the websites keep a “Contact Info” page in order to provide assistance to customers. Provide email addresses, phone numbers, fax numbers or links to social networks for contact purpose. On the other hand, it is also necessary to devise a Customer Support page. It is hard to keep your website engaging if it doesn’t have this page. People (customers or clients) prefer to trade with online companies and services providing customer support. This is why you must focus on the “Contact US” and “Customer Support” pages.




You may also be interested in Web Design - Understanding your Audience and Web Design - 5 Important Points articles.






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